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Use Consultative Sales Techniques to Win Business Faster

Consultative Selling.
April 18, 2011

The shift from product selling to solution selling has brought huge benefits, yet also posed big challenges, for sales professionals and selling organisations over the past decade. The benefits of this shift include: Higher value…

FAB Selling is Dead and Sales People Need to Work Smarter

FAB Selling is Dead
February 26, 2011

With both the public and commercial sectors facing an ongoing lack of confidence and cut-backs in spending budgets, and competition becoming more aggressive every day, sales people are operating in an environment that is more…